Dr. Hussein Al Askar, the Director of the Subscriber Service Department at SEWA, shared insights into the authority's involvement in the forum's activities. He highlighted SEWA's commitment to delivering reliable and effective subscriber services that align with the needs and expectations of its users. During the event, two working papers were presented that outlined the authority's ongoing efforts toward digital transformation and its dedication to providing top-notch services for all subscriber categories.
The initial working paper presented a comprehensive review of artificial intelligence technologies, specifically focusing on how they enhance subscriber service through the virtual assistant, Nafaa. This model was explored in both its first and second stages, highlighting the rationale behind the shift toward this technology and its effects on subscriber satisfaction. As an innovative approach, it aims to elevate the subscriber experience by leveraging data analysis to deliver prompt and precise responses to customer inquiries. Furthermore, efficiency is boosted through the automation of routine tasks with Robotic Process Automation (RPA). By handling repetitive functions such as processing requests and complaints automatically, this technology not only saves time but also minimizes errors, ultimately improving the quality of service provided to subscribers.
Dr. Hussein Al-Askar noted during the forum that the Authority employs virtual assistant technology, known as Nafea, to streamline many of its subscriber service management procedures. He emphasized that they are committed to continually enhancing these services. The working paper sparked significant engagement from the attendees.
He noted that the authority's second working paper presented at the forum highlighted the latest digital services they offer, specifically through the Amlaki platform. This platform allows property owners to easily access information about all their properties across the cities of the Emirate of Sharjah. For individual owners, access is facilitated through their digital identity, while companies can use their commercial license number. After inputting their identity number and setting up an approved account, users can view their properties sorted by city and region.
Additionally, the platform enables owners to keep track of tenants’ utility consumption and check the status of rental contract approvals from the relevant authorities. This feature streamlines their ability to manage all their properties and facilities from anywhere in the world. The platform also allows owners to grant access to this information to registered real estate management offices or agencies, making cooperation easier.
Property owners can revoke this access just as easily whenever they choose. Amlaki platform’s primary goal is to register investors, real estate developers, and management offices in Sharjah, while providing them with innovative services to enhance their property management experience.