Sharjah Old Cars Club shines at Berlin Travel Market 2025

Sharjah 24: Sharjah Old Cars Club made a notable impact at the Berlin International Tourism Exchange (ITB) 2025, showcasing the enduring appeal of vintage automobiles in the international tourism sector. The club participated as part of the Sharjah pavilion, which was spearheaded by the Sharjah Commerce and Tourism Development Authority, underscoring the emirate’s commitment to preserving and promoting automotive history.

1977 Porsche 911 Carrera G: A timeless sports masterpiece

As a highlight of its efforts to promote the Sharjah Classic Cars Museum, the club presented a rare 1977 Porsche 911 Carrera G, captivating visitors with its exquisite design and powerful engineering. Limited to just 3,687 units worldwide, this classic sports car boasts a top speed of 230 km/h and features reinforced bumpers that meet American safety standards. Its unique blend of elegance and performance continues to make it a prized possession among vintage car collectors across the globe.

Expanding global collaborations in classic car tourism

During its participation at ITB Berlin, the club actively engaged with key players in the classic car industry, fostering discussions on knowledge exchange and collaborative opportunities. This engagement not only strengthened Sharjah’s presence in the vintage automobile sector but also positioned the emirate as a cultural tourism hub that appeals to classic car enthusiasts from Europe, particularly Germany.

Promoting Sharjah’s largest vintage car festival

In addition to its exhibition, the club showcased one of its most prestigious events, the Sharjah Classic Cars Festival, the region’s premier gathering for classic automobile enthusiasts. The most recent edition, held in February, featured over 400 vintage cars from various eras and countries, offering visitors a range of experiences, including exhibitions, interactive displays, competitions, panel discussions, and exclusive awards recognising the finest classic vehicles.

Germany’s automotive legacy and its global influence

Saeed Ali Al Matroushi, board member of Sharjah Old Cars Club, highlighted Germany’s pioneering contributions to the global automotive industry. He noted that while many iconic German car models originated in local factories, they have since gained worldwide recognition, becoming coveted collector’s items in countries like the UAE. Al Matroushi also emphasised that the club’s participation at ITB Berlin served as an opportunity to establish meaningful connections with manufacturers, historians, and classic car enthusiasts who share a passion for preserving the legacy of these exceptional automobiles.