The meeting focused on introducing the institutional reputation, importance, stages of management, and the mental image that is formed through the communication strategies used.
His Excellency Talib Al Marri, Director General of the Sharjah Awqaf Department, stressed the department’s endeavour to activate the role of Awqaf to advance the process of community development in various fields and at all levels, whether cultural, social or scientific.
His Excellency Talib Al Marri added that the reputation of the institution is essential and it is a real capital for profit and non-profit institutions, and it is considered one of the most important pivotal elements in measuring indicators of success and excellence.