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The pavilion includes 20 government entities showcasing 14 innovative projects and initiatives that embody the slogan "Human-Centred Technological Integration," which the Sharjah Government is embracing through four interconnected systems: digital experiences, environmental sustainability, smart cities, and our humanity system, which embodies how technology can be used to serve humanity, improve its quality of life, and build a sustainable future that includes everyone.
According to Hatem Rabie Al Sayed, Director of the Information Technology and Digital Transformation Department, SSSD participated in two projects. The first, the Safe Digital Life Ambassadors Project, is one of the department's awareness ambassador programmes, which qualifies children to serve as awareness ambassadors for their peers in the field of digital quality of life.
It aims to build digital community awareness that keeps pace with modern challenges and enhances community awareness by integrating generative artificial intelligence (GenAI) technologies to develop the learning and interaction experience. The project is designed for children and parents, answering their inquiries about safe digital life and providing simplified and reliable content that enhances family digital awareness.
This project is part of the digital transformation effort to enhance the experience of both ambassadors and visitors through a smart assistant for ambassadors that helps them simplify academic material, suggest innovative presentation methods, and formulate introductions and conclusions for awareness workshops.
Al Sayed explains the second project’s benefits and content, saying that it’s the first internal intelligent cybersecurity assistant, or internal cybersecurity chatbot, designed to enhance employee awareness, answer inquiries, and provide immediate support regarding information security policies and procedures. He added that with the expansion of the digital infrastructure at SSSD, new challenges began to emerge in the field of internal cybersecurity. With the department's more than 18 locations, over 1,200 employees, and multiple teams of employees, recurring daily questions arose, such as: "Can I send a file externally?", "How do I report a suspicious email?", "What are the steps to deal with a breach?", "Where will I find the Acceptable Use Policy?"... The traditional approach—sending an email to the cybersecurity department or manually searching PDF files—was slow, ineffective, and resulted in malfunctioning responses or misunderstandings.
This is when it was realised that cybersecurity awareness cannot rely solely on memory or human communication. Rather, a smart, fast, and real-time approach, just like the nature of digital threats. The solution was an intelligent cybersecurity assistant powered by artificial intelligence. The department also developed an internal cybersecurity chatbot, built on the company's internal cybersecurity policy, ISO 27001 Information Security Management System standards, National Cybersecurity Guidelines (NESA), work procedures, and internal awareness content. The chatbot uses Retrieval Augmented Graphing (RAG) technology using vector embeddings. It understands natural language from the user and extracts the most relevant segments from policies and documents included in the chatbot's knowledge base. It generates accurate responses to employee inquiries based on cybersecurity policies and internal documents. Employees are then directed to the next step or appropriate source of information.
Regarding the project's primary objectives, the Director of Information Technology and Digital Transformation said that it would reduce pressure on the cybersecurity team, as most inquiries were repetitive. We automated them to free up the team to address real challenges.
It also aims to enhance employee security awareness. Many risks start with simple human actions, so the department made information immediately available to every employee.
It supports compliance with regulations and standards such as NESA and ISO 27001, which require continuous awareness raising and accelerated incident response to minimise damage. The chatbot provides direct guidance in critical situations.
This project has many realised benefits, including immediate access to policies, employee responses within seconds, without waiting or correspondence. It reduces stress on the team, reduces repetitive inquiries by 40%, and provides standardised and formal responses, among other benefits.
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