SOCC showcases desert hunting heritage at ADIHEX 2025

August 27, 2025 / 9:51 PM

Sharjah 24: Sharjah Old Cars Club (SOCC) is taking part in the Abu Dhabi International Hunting and Equestrian Exhibition (ADIHEX) from 30 August to 7 September at Hall 4, Stand A-045. The participation, held in collaboration with Sharjah Falconers Club (SFC), features an interactive pavilion highlighting the historic link between falconry and off-road vehicles used in desert hunting trips.

The pavilion includes interactive activities, such as a visual photo corner narrating the history of classic cars and their role in regional hunting journeys, alongside opportunities for members to renew their club memberships on site. Visitors can also view images pairing the exhibited car with falcons, showcasing an authentic element of Arab hunting heritage.

A legacy of cultural heritage
Commenting on the participation, Badr Mohammed Saab, a board member of SOCC, said, “Our participation at ADIHEX is a celebration of the unique blend that unites hunting, classic cars, and the Emirati desert— a reflection of the UAE’s deep-rooted cultural heritage. For decades, these cars have been associated with desert hunting trips, forming with falcons a legacy of human and cultural experiences that we are keen to preserve and present to future generations.”

Icon of desert hunting trips
As part of its showcase, SCCC is presenting a rare 1978 Land Rover Series III, manufactured in the United Kingdom, considered one of the iconic models of the third generation of Land Rovers produced between 1971 and 1985. This vehicle symbolises a milestone in the company’s history, being among the first civilian four-wheel-drive vehicles produced in large numbers, inspired by American Willys Jeeps used in military operations. The Series III was renowned for its versatility in off-road and civilian use, reaching a top speed of 100 km/h.