The project will start on December 21 and run until the end of the month in Sharjah's Kshisha Park, in the Al Rahmaniyah neighbourhood. To prepare the students to participate, a series of training sessions were held over four days, from December 13 to 14 for the first segment and from December 19 to 20 for the second segment.
According to Hamad Ali Abdullah Al-Mahmoud, director of the "Ruwad" Foundation, "Business Stars" is an effort to inspire families to nurture their children's creative pursuits and encourage them to acquire skills by inspiring the next generation of entrepreneurs and cultivating a work culture among high school and college students.