Shams enhances business with MAZEED

Sharjah 24: In line with its vision to support a thriving business environment, Sharjah Media City (Shams) announced the launch of "MAZEED", a pioneering service aimed at empowering entrepreneurs and providing integrated solutions to support startups and small and medium-sized enterprises (SMEs).

A wide range of services

"MAZEED" provides a wide range of services specifically designed to facilitate the establishment and expansion of companies, including financial solutions, digital marketing, legal consulting, and operational services, contributing to the creation of a business environment that stimulates innovation and creativity.

Supporting entrepreneurs

"MAZEED" launch falls within the framework of Shams' strategy to support entrepreneurs and promote entrepreneurship in the Emirate of Sharjah and the UAE in general, by providing practical solutions that help facilitate the management of startups, reduce operating costs, and enhance sustainability and growth.

Promoting digital innovation in the business environment

His Excellency Rashid Abdullah Al Obaid, Director of Sharjah Media City (Shams), emphasised that "MAZEED" represents a new step towards promoting digital innovation in the business environment. It aims to facilitate the entrepreneurial journey, enabling to focus on growing projects rather than being distracted by complex operational procedures.

Al Obaid added that the launch of "MAZEED" aligns with Sharjah's vision to support a sustainable economy and promote investment, and supports efforts to improve customer experience by providing innovative services that effectively meet the needs of the business sector.

Enhancing government services

Al Obaid explained that "MAZEED" services are in line with Sharjah Customer Experience Improvement Programme, launched by Sharjah Executive Council (SEC). The programme aims to enhance the level of government services provided to individuals and the business sector by adopting a "Customer Experience Policy" that focuses on innovation and providing smart solutions that enhance the operational efficiency of entrepreneurs.

Strategic Partnerships to Expand "MAZEED" Services

Shams also announced strategic partnerships with Aura, Peko, and Qashio. These partnerships will provide SMEs with easy access to essential financial and operational services, ensuring founders have the tools they need to optimise their business operations.

By partnering with Aura, businesses will gain access to flexible financing solutions, such as invoice financing for business-to-business transactions and installment payment plans for license fees, providing greater financial flexibility to maintain operational stability and drive growth.

The partnership with Peko includes a range of essential business services, such as utility bill payments, mobile bill management, flight and hotel bookings, and payroll processing, helping businesses manage their day-to-day operations efficiently. Peko also offers digital business tools such as WhatsApp for Business and e-signatures, further streamlining operations for entrepreneurs.

Qashio focuses on providing advanced financial management solutions, including expense management, bank account number creation, and a rewards system through Qashio points. The partnership also offers a revenue-sharing model. As part of MAZEED strategy to expand the scope of services provided to entrepreneurs, MAZEED will continue to work on concluding new strategic partnerships with leading entities across various sectors, which will be announced soon. These partnerships aim to foster innovation in the business environment and provide advanced solutions that support the sustainability and growth of startups in the UAE.