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The Evertz Technology Conference is a leading global event in broadcast technology, featuring experts showcasing innovations in digital solutions such as artificial intelligence in media, cloud broadcasting, virtual production, and automation systems for live broadcasting. The conference also hosted workshops and training sessions focused on digital transformation and interactive broadcasting’s future. The Sharjah Broadcasting Authority delegation participated in these workshops, engaging with global experts to discuss emerging technologies and explore ways to enhance media content quality and efficiency.
During the conference, the delegation met with experts in broadcasting technology, discussing the latest technical innovations. They explored potential collaborations and partnerships with international companies, aligning with the Authority’s goal of adopting cutting-edge technologies and evolving its systems to meet the fast-paced digital transformation in media.
Following the conference, the delegation attended an intensive training course in Izmir organised by Zero Density. The course focused on virtual studio technologies, artificial intelligence-enhanced broadcasting, and extended reality (XR) solutions used in television production. Participants had hands-on experience with Zero Density’s advanced systems, which are leaders in virtual broadcasting and graphics technology.
The Sharjah Broadcasting Authority’s participation reflects its dedication to enhancing its technical capabilities and improving media production quality by adopting the latest digital solutions. The delegation highlighted the importance of virtual production and smart studios in keeping up with global trends in the digital media sector, ensuring continued growth and innovation in television content creation.