Sharjah24: As part of the pre-event activities for the International Government Communication Forum (IGCF), Forbes Middle East and the United Nations Institute for Training and Research (UNITAR) recently organised a series of discussions on the power of influence and the importance of creative thinking.
During the event, Khuloud Al Omian, journalist and Editor-in-Chief of Forbes Middle East, highlighted the crucial role of content creators in ensuring that their material has a positive and impactful reach. Al Omian emphasised the significance of credibility in the information shared with audiences.
Commenting on this, Ahmed Shahrouj, a renowned international consultant in creativity and innovation, recently shared insights on the design thinking program. According to Shahrouj, this methodology is highly respected in the realm of creativity and corporate innovation. He also added that the program's main objective is to provide participants with the essential tools for design thinking and skills engineering, with a strong emphasis on human-centered design and empathy mapping.
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