Sharjah 24: The Sharjah Broadcasting Authority (SBA) will cover the tenth session of the International Forum for Government Communication, which will be held at the Expo Centre Sharjah on September 26 and 27 under the theme "Lessons of the Past, Aspirations for the Future." The International Government Communication Centre of the Sharjah Government Media Office is hosting the event. The forum will bring together 79 communication experts from 11 Arab and foreign nations.
SBA will launch a unique coverage plan across its TV and radio stations to cover IGCF's programs, including workshops, seminars, and keynote speeches, throughout the two-day forum held by Sharjah Government Media Bureau (SGMB). Furthermore, with skilled on-the-ground teams at the event will conduct exclusive interviews with government officials, specialists, and guests.
Sharjah TV will broadcast live coverage of the event throughout the forum, as well as segments through Akhbar Al Dar news bulletins, and will record all sessions, training workshops, and interactive debates.
Between 12 and 2 p.m., Pulse 95 Radio will broadcast live from the Expo Centre with a special program named "Pulse 95 LIVE from IGCF 2021." It will cover the entire event, including the opening and closing ceremonies, workshops, and sessions, for listeners. In addition, Abdul Karim Hanif, Ahmad Dawud, and Rania Saadi, radio hosts, will highlight the event by interviewing IGCF experts and VIP guests.
The ‘Communication point' program, hosted by Hazza Al Shehhi, Sheikha bin Khamis, and reporter Aisha Al-Hamoudi, will debut on Sharjah Radio. The team will host prominent visitors who will speak about the IGCF's major pillars at the forum. The television station will host a session titled "The Future of Radio." It will be hosted by Hazza Al Shehhi and Sheikha bin Khamis, and it will bring together young people who will share their thoughts, comments, and recommendations with decision-makers.
SBA's affiliate Sharjah Media Training Centre will host two workshops at the IGCF. The first workshop, titled ‘How to Create Your Film,' will be led by trainer Mazen Al Haj and will be held twice daily at 12 p.m. and 2 p.m. in the authority's pavilion. Anas Al Mari will present the ‘Digital Content Industry' workshop, which will take place in the SBA's pavilion at 2 p.m. and 4 p.m. on day one, and at 10 a.m. and 2 p.m. on day two.
“Our work in the authority originates from a clear vision that believes in the role of media as a partner in the accomplishment of any mission or project,” said Mohamed Hassan Khalaf, Director General of SBA. SBA and IGCF share the same basic goals of aiding Sharjah in its development and facilitating communication between the local population and government agencies. Furthermore, the SBA and the international forum are working together to find the most successful government communication strategies that have an impact on the public.”
“IGCF is a one-of-a-kind event and fruit of Sharjah's efforts to enhance government communications in the region and around the world, highlighting the significance of effective messaging in integrating government policies with the needs and ambitions of communities,” he added. As a result, we're committed to providing great complete coverage of the event that represents its value and effect while also supporting Sharjah's vision and development plans.
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