Sharjah 24: Alef Group, the leading real estate development company in the Emirate of Sharjah, launched the “Al Mamsha Seerah” phase of its flagship project “Al Mamsha”, one of the most vital mixed-use projects in the emirate, during a press conference held at Sharjah Research and Technology Innovation Park, on Wednesday.

During the launch press conference, Issa Ataya, CEO of Alef Group, stressed the importance of the project in preserving the elements of Sharjah’s rich history, and its leadership in the fields of culture, education, and urbanism to achieve the vision of the group’s founder, the late Sheikh Khalid bin Sultan Al Qasimi, to provide a modern lifestyle for local communities and retailers alike.

Ataya said: “We are pleased to launch “Al Mamsha Seerah”, a unique project in Sharjah that provides residents with a modern lifestyle and exceptional quality of living. At Alef Group, we are aware of the change that COVID has brought to the world, and the consequential shift in behavior and lifestyle. We as a brand are adapting to these changes and are constantly reassessing the market to do so. With that, we are excited to bring “Al Mamsha Seerah” to the residents and citizens of Sharjah.”

Ataya added, "The “Al Mamsha Seerah” project is the jewel of real estate projects in Sharjah, adding to the existing exceptional capabilities that Sharjah enjoys as a modern and developed city, in addition to meeting the requirements of the new real estate market. This project is a qualitative addition to the landscape and meets the needs of residents, consisting of three residential complexes comprising 1,699 units spread over 11 buildings, forming a variety of units of studios and 1-, 2-, and 3-bedroom apartments. All units are equipped with the finest facilities and best amenities according to the highest international quality standards. The project is expected to be delivered during the last quarter of 2024.

“Al Mamsha Seerah” provides a range of services and facilities for residents and visitors. The project also includes swimming pools, football pitches, basketball courts, volleyball courts, tennis courts, and cricket nets, as well as open green spaces, besides retail stores, children's areas, and many more recreational options. 

Al Mamsha includes spaces dedicated to hosting events, shows, and live exhibitions within the entertainment area, as well as spaces for holding special events that suit the needs of the public. Its residential units are also distinguished by their competitive prices, with payment facilities, mortgage, and easy financing in cooperation with several leading banks in the country.