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Twenty companies and organisations took part in the initiative, representing various sectors including banking, marketing, human resources, feasibility studies, accounting, and e-commerce. Their participation showcased the wide range of support services available to entrepreneurs in Sharjah.
Fatima Al Ali, Acting Director of Ruwad, officially inaugurated the event, which was attended by more than 70 entrepreneurs, both male and female, including RUWAD members and young individuals interested in entrepreneurship. The event created valuable opportunities for networking and showcasing various business services.
Fatima Al Ali stated that the initiative seeks to create a dynamic platform that connects SMEs with private sector companies. She emphasised that the exposure to services and facilities offered by these companies can contribute to project development, access to competitive offers, and the signing of strategic contracts in administrative, financial, and marketing fields.
Al Ali extended her gratitude to the participating companies, highlighting the strong link between the private sector and entrepreneurship. She noted the vital role of private institutions in delivering high-quality, efficient services, supported by their broad expertise, knowledge, and advanced tools, ultimately creating added value for both sides and enhancing local and foreign investment.
The initiative also acted as an excellent promotional platform for Ruwad member projects, enhancing their revenue potential through possible contracts with private sector companies. The initiative connected members with fresh service providers and assisted the Ruwad team in refreshing its database of engaged and prospective individuals in the entrepreneurship landscape within and outside Sharjah.
The opening ceremony featured a guided tour led by Fatima Al Ali with entrepreneurs, visiting participating companies’ booths and learning more about the services offered to support business owners.