Abdullah Murad Al Mazmi, Director of the Advertising and Promotion Department at Shams, emphasized the city's commitment to participating in the Congress with a range of initiatives. Notably, he mentioned the Shams Hadith Broadcast platform, which aims to connect media professionals and officials with young people, fostering their awareness and knowledge while sharing valuable insights.
Abdullah Al Sharhan, Director of the Creative Services Department at Shams, added that their participation in the World Media Congress under the Sharjah pavilion featured the Abdaa initiative. This program utilizes artificial intelligence to assist community members and small to medium-sized enterprises in producing effective media and marketing content for their products.
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