Al Mazmi affirmed that Sharjah Media City's participation in the IGCF reflects their ongoing commitment to supporting this forum, which has gained international recognition and is considered one of the most significant forums discussing government communication worldwide.
He added to Sharjah 24 that they launched the Influencer Room program alongside their participation in the forum, in the presence of Sheikh Sultan bin Ahmed Al Qasimi, Deputy Ruler of Sharjah and Chairman of the Sharjah Media Council. The program consists of a series of training workshops lasting six weeks, along with intensive training sessions with global experts in marketing, media, and influence. The goal of this initiative is to create a comprehensive generation of influencers in the region.
He noted that at the "Shams" platform, the interactive podcast was introduced, launched by Sharjah Media City to enhance communication in the media field. The podcast highlights key media and economic challenges and includes interviews with officials, representatives from government entities, experts, and prominent figures in media, economics, and government communication, aiming to transfer knowledge and establish Sharjah Media City as a bridge that conveys knowledge from these entities to the community.
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