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Before seeking funding for a startup, it is essential to establish a comprehensive action plan. This plan should detail the company's objectives, potential challenges, services and products, profitability strategies, and legal considerations.
A well-developed financial plan is critical for attracting investors. It should clearly outline the company's cash requirements, fund utilisation, expected returns, and debt repayment strategy. Such a plan not only boosts investor confidence but also improves the likelihood of securing funding.
Additionally, preparing relevant financial and legal documents is vital at this stage. Potential investors will scrutinise these documents to assess financial and legal risks before committing funds. Key documents include tax returns, bank statements, profit and loss statements, market research reports, and industry analyses. Having these ready will bolster the credibility of the financial plan.
Before making a decision, evaluating available funding options is crucial to finding the best fit for a startup's needs. The most common methods of funding are:
Self-financing is an appealing choice for entrepreneurs with substantial personal savings. It allows them to retain full control over their business, avoiding obligations to investors or creditors. This freedom enables entrepreneurs to make decisions and execute their vision without the constraints of commercial loans.
However, self-financing also involves risks, particularly if the business fails. Entrepreneurs must carefully assess all financial aspects, including resources, expenses, and potential risks.
If traditional funding avenues are unavailable, seeking a loan from family or friends can be a viable alternative. This route often offers more flexibility and lower costs compared to conventional funding sources.
Nonetheless, this option can strain personal relationships if funds are mismanaged, risks are not fully understood, or expectations are not clearly set.
For startups with limited funds, personal loans are a common choice. While they typically have lower limits and shorter repayment terms than commercial loans, they can be a quick source of capital with potentially lower interest rates.
It is important to review the bank's policies and loan terms, including whether the funds can be used for business purposes.
Angel investors are affluent individuals who provide capital to startups in exchange for ownership equity. The terms of this investment vary, often involving a trade of funds for a stake in the company rather than a traditional loan repayment.
Their level of involvement in the startup can differ significantly. Some angel investors may take an active role in decision-making and management, while others might prefer to let the entrepreneurs handle these aspects independently. It is essential to define clear agreements with angel investors, specifying their expected role, ownership percentage, investment amount, financial risks, and any special conditions to avoid misunderstandings.
Crowdfunding involves raising funds from a large number of people via online platforms and social media networks. This process includes three key participants: startups seeking capital, crowdfunding platforms, and investors.
Various crowdfunding models cater to different needs. In donation-based crowdfunding, contributors do not expect returns. Investment-based crowdfunding allows investors to receive returns or equity. Reward-based crowdfunding provides funders with rewards for their contributions, while peer-to-peer lending enables individuals to lend money to borrowers at agreed interest rates or terms.
Effective online crowdfunding requires a robust legal framework to ensure the protection and transparency of all parties involved. This framework must clearly define obligations and rights. In the United Arab Emirates, licensed crowdfunding platforms, such as Beehive, Eureeca, and the official governmental online platform DubaiNEXT, facilitate this process.
When other funding sources are unavailable, a business credit card can serve as a viable alternative for financing a startup. It offers temporary financing for purchases and essential expenses without interest for a limited period. Business credit cards often provide better rewards and higher credit limits compared to personal credit cards, making them a more advantageous option.
However, establishing a clear repayment plan before the interest-free period ends is crucial. Without such a plan, there is a risk of accumulating higher interest charges on any remaining balance, which could negate the benefits of using the credit card.
Entrepreneurs must recognise that all funds secured, irrespective of their origin, require timely repayment. Crafting a detailed repayment plan is crucial for this purpose. This plan should specify both the timing and the method of repayment.
Implementing such a plan ensures that repayments are consistent and align them with the entrepreneur’s monthly budget and financial capacity. Should the planned repayments exceed the budget, exploring alternative financial strategies that better match their financial situation is advisable.
Utilising tools such as commercial loan calculators and credit card repayment calculators can greatly enhance financial management. These tools enable precise payment predictions and help ensure that expenditures remain within the monthly budget, thereby mitigating potential financial stress.
References
[1] patriotsoftware.com, 4 Steps on How to Get Funding for Startup [+ Types of Funding]
[2] nerdwallet.com, Startup Funding: What It Is and How to Get Capital for a Business
[3] qonto.com, Startup funding: how to secure capital to start growing your business
[4] foundr.com, Business Startup Funding: A Beginner’s Guide
[5] u.ae, التمويل الجماعي للقروض والاستثمارات