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Sheikh Ammar praised the leadership of President His Highness Sheikh Mohamed bin Zayed Al Nahyan and His Highness Sheikh Mohammed bin Rashid Al Maktoum, for their ongoing support of initiatives that protect the UAE’s cultural heritage. He also commended H.H. Sheikh Humaid bin Rashid Al Nuaimi for his continued commitment to promoting national identity.
Organised by the Ajman Department of Tourism Development (ADTD), the festival runs from 30th July to 3rd August at the Emirates Hospitality Centre. It showcases a wide array of premium dates, honey, and fruits, with participation from producers across the UAE, GCC, and Arab world.
During his tour, Sheikh Ammar viewed exhibits and met participants who are contributing to agricultural innovation and sustainability. He highlighted the festival's role in enhancing local production quality and preserving traditional practices.
This year's edition features 61 exhibitors, including farmers, beekeepers, entrepreneurs, and small businesses, alongside government and private sector representatives. Participating countries include Saudi Arabia, Oman, Jordan, and Egypt, reinforcing the festival’s growing regional significance.
Set in a heritage-rich environment, the festival aims to raise awareness about Ajman’s cultural legacy and position the emirate as a top cultural and tourism destination. Sheikh Ammar lauded ADTD’s role in supporting sustainable development and promoting the UAE’s cultural values through heritage-led events.