The 33-day Festival will include various activities. Diverse and exciting will create a beautiful atmosphere in multiple regions and cities of Sharjah during Ramadan.
Organising the Festival is part of the Chamber’s "Sharjah Offers" strategy, which includes innovative plans for managing marketing offers throughout the year. This notion is planned to enhance the competitiveness of Sharjah’s economy, maintain sustainable development of various sectors, and stimulate the movement of sales in Sharjah.
Mohammed Ahmed Al Awadi, Director General of Sharjah Chamber, confirmed that organizing the Festival for 32 years shows Sharjah’s sense of innovation in creating such events, contributing to productivity rates in commercial, tourism, and service industries.
Ibrahim Rashid Al Jarwan, General Coordinator of the Festival, announced that all committees had completed their work and their perceptions regarding the launch of the promotional campaign for the event, noting that the Chamber announced the opening of registration for shopping centers and retailers to participate in the Festival. Also, the Chamber will announce the discount percentage, prizes, and entertainment shows later on.