UAE emerges as top destination for tourism investment

Sharjah 24 – WAM: The UAE continues to reinforce its position as a prime destination for tourism investment, backed by an attractive environment, modern infrastructure, and forward-thinking policies that support growth across the sector.

Expanding opportunities across the sector

Tourism investment is booming in areas such as infrastructure development, hotels, resorts, entertainment, and sustainable tourism aligned with the UAE’s green economy goals.

Strategic government initiatives

Government entities are instrumental in launching initiatives that enhance tourist destinations, promote innovation, and encourage public-private partnerships to maintain top-tier standards.

National Tourism Strategy 2031

The UAE’s National Tourism Strategy 2031 aims to rank the country among the top global tourist destinations. It seeks to contribute AED450 billion to GDP, attract AED100 billion in investments, and welcome 40 million hotel guests annually by 2031.

Strong growth in tourism performance

In 2023, hotel revenues hit nearly AED45 billion, a 3% increase over the previous year. Hotel occupancy reached 78%, placing the UAE among the highest globally and regionally.

Global recognition in tourism

The UAE ranked 1st in the Middle East and North Africa and 18th globally in the 2024 Travel & Tourism Development Index by the World Economic Forum.

Integration of culture and hospitality

According to consultancy Arthur D. Little, the UAE has evolved beyond luxury accommodations to blend hospitality with rich cultural and entertainment experiences.

Vast potential for further growth

Industry experts emphasize the untapped potential in the tourism sector. Large-scale projects across multiple sectors are expected to drive further tourism expansion and attract investors.

Industry leaders commend UAE’s tourism vision

Mohamed Al Rais of DTTAG praised the country’s exceptional tourism projects, which have positioned the UAE as a regional and global leader in tourism experiences.

Sustained confidence in tourism investment

Al Rais and Hosni Abdelhadi, CEO of Carlton Hotel and Suites UAE, highlighted continued infrastructure expansion and investor confidence as key drivers of sustained growth in the sector.